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Showing posts from July, 2025

RO Growth

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  Let's talk about the Problem with “Spray and Pray” Coupons. Most service coupons never get seen—let alone redeemed. Why? Because they’re not targeted. They’re not tracked. And they’re not optimized for the platforms customers actually use. With digital service coupons, your offers are dynamic and tied to real revenue. Let’s retire the print mailer and start getting ROs from marketing that actually works. https://gdsdealers.com/digital-service-coupons-seo/ #FixedOps #ServiceMarketing #OnIt #AutomotiveMarketing #DigitalCoupons #GDSAdvantage #ROGrowth #RetentionStrategy

Is Your Service Department Ready for 2025’s Toughest Marketing Challenges?

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 Is Your Service Department Ready for 2025’s Toughest Marketing Challenges? Service departments are under more scrutiny than ever. Competition is fierce. Retention is critical. Yet many dealerships are still treating service marketing like an afterthought. It’s time to address three of the biggest obstacles holding Fixed Ops back: 🔹 Low Visibility and Empty Bays Customers often forget the dealership even services vehicles. Why? Weak local SEO. No service-specific content. No consistent outreach. Instead, they end up at local shops or chains. What works? 👉 Invest in content that reminds them you’re the expert. Optimize your online presence. Send tailored reminders. Make booking easy on mobile. Fill those bays with customers you already sold. 🔹 Generic, Unconvincing Messaging The same old discount coupons don’t inspire trust or loyalty—especially when everyone else is offering them, too. And too often, sales and service messaging feel like completely different brands. A better app...

AI Optimization

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  More shoppers are asking AI tools like ChatGPT and Gemini where to buy, lease, or service their car. If your website isn’t built to answer those questions - clearly, locally, and with authority - you’re losing out on qualified traffic. 🔹 Traditional SEO helps you rank on Google. 🔹 AI-Integrated Optimization (AIO) ensures your content is picked up by AI assistants when customers ask. Future-proof your strategy. Make sure your dealership shows up everywhere your customers are searching. Let’s talk about how SEO + AIO work together to drive more leads to your showroom. #GDSAdvantage #AutomotiveSEO #DigitalMarketing #DealerGrowth #AIO #LocalSearch #FixedOps #LeadGeneration https://gdsdealers.com/ai-optimization/